CLIENT CASE STUDIES
Real campaigns. Real systems. Real results.
Landscaping & Invasive Plant Management — Boston Metro Area
How Green Abundance By Design Increased Leads
364%
Increase in Leads & Form Fills
302
Confirmed Leads via Meta & Google
2.7M+
Total Impressions Generated
19.3K
Social Followers Grown From 870
The Challenge
"Green Abundance By Design had the foundation many brands dream of — a skilled team, stunning work, and years of real-world expertise. What they lacked was a consistent content strategy to bring that story to a wider audience. Without a clear visual language, a content system, or a paid media presence, their reach was limited and lead generation was unpredictable. The work spoke for itself. It just wasn't speaking loudly enough."
A Brand Voice
Built a consistent daily organic content strategy that created a clear brand narrative across Instagram and Facebook.
A Full Funnel
Developed a full campaign architecture from awareness to conversion across both Meta and Google.
A Content Machine
Produced content specifically designed for each stage of the customer journey. Launched and managed paid campaigns with real-time tracking and optimization.
High Intent Capture
Used Google to capture high-intent buyers actively searching for landscaping and invasive plant management services.
Organic to Paid Pipeline
Connected organic content performance directly to paid campaign decisions — turning top performing posts into paid ad creative.
The ROI Reality
One closed job. 156x return on ad spend.
At an average job value of $8,000 to $10,000 and a cost per lead of $51, a single closed job from this system returns 156 to 196 times the cost of acquiring that lead. Meta captured demand. Google captured intent. Together they built a predictable lead machine for a high ticket service business.